Seed
#Branding #Typedesign
Seed’s new branding combines 10 variations of the SEED letters to create more than 10,000 iterations of the lockup, in a variety of styles from pixel art, to doodling and iconography.
The logo uses a custom typeface that allow the user to play around with the characters and create its own variation of the identity.
The logo uses a custom typeface that allow the user to play around with the characters and create its own variation of the identity.
A project made under: ︎Amplify
︎Seed
Role: Lead Designer
︎Seed
Role: Lead Designer
![](https://freight.cargo.site/t/original/i/4bc2cfde1e801f78b1b23d442bada49adea4bbd47119a8c47da618d3ec21ef3a/logoanim-blackpsd-background.gif)
![](https://freight.cargo.site/t/original/i/b3ab0c5ad3b0c808dd8ef20d7edd54971e0684bcc0f58e11f75c8429590bc4a4/PoppingSeed_fontPresent-black.png)
![](https://freight.cargo.site/t/original/i/a55de36381c65853709c954aa1e1058c5814a7a901495e087383f8999c98e999/socials-10.png)
![](https://freight.cargo.site/t/original/i/b9b6fd93c7e4a99c36c2d8f98e520b23ac7c627c1438c1da361afd800b4d043f/socials.png)
![](https://freight.cargo.site/t/original/i/82422641b08c5b97ae7725e0145c1a6eda49ab2827b47f9e17aa2ecdcf4b2fd4/socials-08.png)
![](https://freight.cargo.site/t/original/i/248af1a1e1a94774e79a0946430380964f348dafcbd54de905556f83f57a3328/WMTU-green-black-background.gif)
![](https://freight.cargo.site/t/original/i/709c561fc08dcfffcc6e5b0aa20ba5c3df3bef99800477b28ecfca1107ddbfd2/WMTU-post-2.png)
![](https://freight.cargo.site/t/original/i/9f1a08075c91ce1fbfc5dc24b85719534532e8cb3da03288a7634b1cb10f25dd/Soundbites.png)
![](https://freight.cargo.site/t/original/i/e9680dd84337e0985917f0cc2a7e6479a66406aaed62f011d9dde577b46c8dfe/WMTU-post.png)